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Thursday, June 30, 2022

Tony Khan: PPV revenue is up since CM Punk signed with AEW, he has created new business opportunities for the company

As famous above, AEW’s Tony Khan appeared on the “Sports activities Media with Richard Deitsch” podcast to speak about AEW business, Double Or Nothing, and a bit about the Jacksonville Jaguars, amongst different subjects.

Khan was requested a couple of debate on AdFreeShows.com between Conrad Thompson and Eric Bischoff. Thompson locations extra worth on hardcore followers and Bischoff locations extra worth on the significance of getting a bigger mainstream fan base.

Khan mentioned: “They’ve had 40 years to construct, develop and develop their business and their philosophies and enhance their belongings. So it’s very completely different than being a new company. I feel they’re, it is completely different, saying, you already know, this is what I might do with a company that is been round for over 40 years, however beneath this present administration for 40 years. And beneath that path for 40 years, they’ve had 40 years to implement their very own change and philosophies and do their work and construct their belongings. So being a company for three years, it is a completely different expertise. And Eric is one among the most educated wrestling executives and positively one among the most skilled wrestling executives, however I feel that is an apples to oranges comparability. It is in all probability not essentially honest, however I perceive that podcasting like you must produce content material that is enjoyable and entertaining, simply as I hope we’re offering some fascinating and entertaining stuff in your podcast, however I feel Conrad’s level is legitimate. I feel Eric’s level that you just need to have plenty of followers is additionally legitimate. However my ideas on which might be, and you already know this, a few of this may very well be associated to Eric’s experiences. However definitely, there have been plenty of issues that occurred with the historical past of WCW, and the rise of WCW after which what occurred to that, that I feel is actually vital to recollect for the hardcore fan. And it is one thing that is all the time on my thoughts, and I am conscious even when you do not assume I am listening, I’m. And you’ll’t all the time take motion on the issues that they are speaking about in sooner or later, however you may take motion on plenty of issues as I plan. And I feel it is actually cool that you may hopefully get all the followers, however all the time attempt to keep loyal to your hardcore base.”

Khan continued, “I feel one other wonderful thing about the hardcore fan is phrase of mouth. Ever since I began highschool, wrestling wasn’t nice after I first entered highschool primarily based on what was occurring with the world of wrestling. And earlier than it had an opportunity to essentially catch on as a business, I made some followers early on as a fan of spreading viruses, simply being a hardcore, that may drive different folks to look at wrestling with me. And if you happen to get social folks, what you may get is good phrase of mouth, like in the film trade and with TV exhibits, the place we’re a TV present. So I feel you may develop your TV present by having an enormous hardcore base that you just cater to and help, but in addition attempting to get the phrase out and attempting to not solely get the phrase out about your self and get on the market and have interaction with the followers, however hopefully have the followers interacting with different followers. And if hardcore followers instantly work together with different followers, that is the way you turn out to be what you would possibly name an off-the-cuff fan, as a result of you may’t have somebody who’s a hardcore fan, in a single day. All of us began watching wrestling in some unspecified time in the future, all of us needed to be taught what was occurring. We needed to be taught why strings break. We needed to be taught the counts and all of us watched our first disqualification and scratched our heads over what that was. All of us have moments that we now have all shared watching wrestling and studying about the issues that occur in a wrestling company. And I feel the expertise of watching wrestling has modified over the years. However lots of the philosophies are very related. And hopefully we will return to plenty of the issues which were profitable, whereas protecting plenty of the issues that followers love about wrestling right now. And I feel, usually, all followers are vital, however you must keep in mind, once more, everybody has a starting. So that you need to make followers early on after which hopefully attempt to flip them into hardcore followers. I imply, the extra of a hardcore fan somebody is, that is good, proper?

Khan spoke about Double Or Nothing and CM Punk’s affect on the AEW business:

“We’ll begin (Double or Nothing) very early on the West Coast schedule, as a result of it is a West Coast pay-per-view. So final 12 months’s pre-show, we did Revolution, which was one among my favourite exhibits we have ever achieved. We have been in Orlando at the UCF campus. And we had an incredible pre-show. After which the pay-per-view itself was large. There was plenty of free motion, you bought three nice matches and it was like a very good one hour wrestling present for the followers. After which we did our second largest buy charge that we have ever achieved. All of our pay-per-view applications for these in the sports activities media who do not know have gone up 12 months over 12 months. I discussed the Grand Slam earlier. We’ve got 4 massive occasions, all of them 12 months after 12 months have achieved a greater quantity than the 12 months earlier than… So this Revolution out of our dozen occasions, this is the second greatest occasion we have ever had, it was by far the greatest revolution. that we now have had. And since CM Punk got here alongside, we have seen an enormous soar in our pay-per-view business. CM Punk, Bryan Danielson, Adam Cole and some others. And he’s helped the company lots such as you talked about, after which combine them up with the massive AEW stars.”

Khan doubled down on the reward for Punk whereas selling the Double Or Nothing predominant occasion:

“We’re again in Vegas this week for the first time since we launched. And it is superb to be again. And I feel it may be a very particular evening on TBS, and main up to our greatest occasion this weekend. We’ve got Hangman Web page, the World Champion who has had an incredible streak, he received the championship on our massive PPV at the finish of final 12 months, beating Kenny Omega and he’s been on this loopy streak… Since when he received the title from Kenny Omega and what I feel is the greatest long-term story when it comes to a few years and even teammates who received the championship after which parted methods. They’ve had many video games. I feel there are plenty of nice tales in the company, together with MJF and CM Punk, and Hangman and Kenny Omega, I feel these would in all probability be our high two or close to the high. Hangman profitable the title from Kenny Omega was definitely an enormous deal. And since then, he’s had a few of the greatest matches in company historical past, wrestling on TBS, and our debut present debuting with him wrestling Bryan Danielson. They’d a 60-minute draw and Hangman got here again to beat him. He has received a few matches with Adam Cole. He is dealing with the company. And now he has confronted a fighter who really breathed new life into AEW, each backstage and on tv. And as a (Punk) business it created so many new business opportunities and took us to new heights when it comes to our reside occasions and our pay-per-view revenue and simply as a business on TV, CM Punk. CM Punk versus Hangman Web page, I feel it is an incredible battle. And since Hangman is an incredible champion and CM Punk is an incredible primary contender, I feel it will likely be an incredible pay per view.

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